{"id":11000,"date":"2025-12-18T13:50:31","date_gmt":"2025-12-18T13:50:31","guid":{"rendered":"https:\/\/rutha.org\/index.php\/2025\/12\/18\/body-of-work-100-days-by-micah-jones\/"},"modified":"2025-12-18T13:50:31","modified_gmt":"2025-12-18T13:50:31","slug":"body-of-work-100-days-by-micah-jones","status":"publish","type":"post","link":"https:\/\/rutha.org\/index.php\/2025\/12\/18\/body-of-work-100-days-by-micah-jones\/","title":{"rendered":"\u2018Body of Work\u2019: 100 Days by Micah Jones"},"content":{"rendered":"
100 Days is an annual project at New York City\u2019s School of Visual Arts<\/a> that was founded by Michael Bierut. Each year, the students of the school\u2019s Masters in Branding Program spend 100 days documenting their process with a chosen creative endeavor. This year, we\u2019re showcasing each student in the program by providing a peek into ten days of their project. You can keep an eye on everyone\u2019s work in the SVA 100 Days projects gallery<\/a>.<\/em><\/p>\n Micah Jones<\/a> is a creative director and brand strategist who examines how brands shape identity, believing the most influential brands co-create culture with us. For Jones’ 100 Day project, his skin was his canvas, on which he imprinted the moments that shaped who he is.<\/p>\n In Micah’s words:<\/p>\n “I wanted to tattoo myself every day for 100 days with symbols of things that have shaped my identity. The only problem was that I’d never tattooed before. I had to learn how to make this project possible. It’s an intimate (and scary) study on our identities and what makes us who we are. The person I am today\u2014the person people meet and experience\u2014has been shaped by all of these life moments: joys, traumas, family, friends, hobbies, interests. This project took those invisible markers and made them visible marks permanently on my skin for everyone to see.”<\/em><\/p>\n I’d never tattooed before. I had to learn how to make this project possible.<\/p>\n Micah Jones<\/cite><\/p><\/blockquote>\n Find Jones’ project on TikTok at @bodyofwork_100<\/a>.<\/p>\n
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